Relevant casting
Creators are selected around the customer and creative direction, not picked at random.
For brands
We'll source, vet and coordinate UGC creators who fit your brand, customer and market.
19%
Lower cost per action when brands run UGC as partnership ads on Meta
Source: Meta for Business70%
Higher click-through rate for UGC creator ads than other TikTok ads
Source: TikTok for Business, 2025+2,637
UGC creators in our network. We shortlist for your brief and source new creators when needed.
Source: Nordic Creatives
International creator sourcing
Our creator network is strongest in Scandinavia. For international briefs, we can source local creators around your target market, language and audience.
Tell us who you need to reach. We consider language, local context and on-camera style when finding relevant creators.
Discuss your target marketSource local creators for a new production, or explore localisation for content and creators that already fit your brand.
Explore localisationCasting with context
The right person needs to make sense for the audience and the idea. We consider the creator's style, native language, market fit and past work before the filming starts.
Creators are selected around the customer and creative direction, not picked at random.
We look for a voice and perspective that feels natural in the market you want to reach.
You can review relevant past work and understand the creator's on-camera style before production begins.
01 / 04
Tell us about your product, customer, market and the brief your creators will work from.
Book callBooking
Book a 30-minute introduction call and let us talk about your creative strategy.
FAQ
The practical details behind creator casting and UGC production.
We source through creator applications, our own network and relevant platforms. We speak with creators, review their examples, and assess their fit with the brand and intended customer profile before sharing suitable options.
Yes. We can source creators in almost all countries. We match creators to the target market, brand and customer profile.
We coordinate creators and delivery against the brief and creative direction you provide.
Yes. We are happy to work with creators, influencers or ambassadors you already know, and can source additional people if the brief calls for it.