More from every shoot
Use the strongest moments in your footage library to build fresh ads without booking another shoot.
Re-edits
Turn old footage into best-performers
We repurpose your existing raw footage into fresh concepts, hooks, and edits, helping you test faster and cost-efficiently
Re-edits
What is a re-edit?
A re-edit takes footage you already own and gives it a completely new job. We combine new hooks, scripts, structures, voiceovers, on-screen text and pacing to turn old material into genuinely new concepts rather than simple cutdowns.
A new angle
Give existing footage a different message, audience or reason to buy.
New hooks to test
Open with a different hook and learn which message earns attention.
Fill the footage gaps
When a shot is missing, we can generate an AI clip to complete the concept's visual storyline.
Voiceover and polish
Add a voiceover, captions, colour grading and sound design to complete the edit.
A clearer next step
Use performance data and your creative goals to guide what gets made next.
Research, concepts and editing built around your footage
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Research
Brand and product research, ad account research, competitor research and a review of industry best practices ground each concept before we write a script.
More from your footage
Good footage should not sit in storage.
A lot gets filmed and never makes it into an ad. Sometimes a strong clip is used once, when it could work in a new concept. Before planning a full reshoot, we look at what your existing footage can do. We use AI-generated clips to fill a missing visual beat when needed.
01
Find footage sitting unused
We review your footage library and previous ads to find strong material that never made it into an edit.
02
Give good clips another job
A clip used in one video can support a different hook, message or storyline in a new ad.
03
Fill only what is missing
If a concept needs a shot you do not have, we can generate an AI clip to complete the edit. A full reshoot is not always necessary.
Testimonials
What our clients say
“Performance has been great, especially in EU thanks to you guys, we're happy with how much content you've managed to turnaround”
Hannah W.
Huel
“I can already say at first glance these creatives are 10X better than what we got before”
Eleanor F.
Soundboks
“The ads are performing really well. Our CPA has dropped to a level where we're actually making money on the product, which is incredibly satisfying to see”
Oliver T.
Ava Beauty
“Super happy with all the creatives! These are spot on in every language. First time our local teams had zero feedback”
Marjo M.
Reima
“We've seen phenomenal growth, which wouldn't have happened without the dedicated help, deep insights and technical expertise.”
Mikkel B.
Pond Cph
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Schedule a call
Book a 30-minute introduction call and let us talk about your creative strategy.
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How we work
Here's our guarantees
Problem: Decisions on gut feeling
Driven by data
Every call starts from your numbers, not a hunch.
Problem: Black-box agencies
Fully transparent
You always see what we're doing and why.
Problem: Locked into long contracts
No long lock-in
Short commitments. You stay because it works.
Problem: Slow replies and delays
Fast, responsive
Quick replies, with dates you know upfront.
FAQ
Common questions
See our most common questions below or reach out and send us a message.
Re-edits are built from raw footage you supply. In the first review, we look at your footage library and existing ads to see what material can support new concepts.
A re-edit is a new creative built from existing footage, with a distinct concept, hook or structure. It is different from a revision, which corrects or adjusts an existing edit.
You supply the raw footage for the re-edit. Your finished ads and performance data can help us understand what has worked and where new concepts may add value.
Yes. New hooks, scripts and structures are part of the concepting. Voiceover, captions and subtitles, colour grading and sound design are included in the edit.
Yes. We can generate missing clips with AI to complete the visual storyline and make it fit the concept.
Yes. We can localise a finished re-edit for other markets. The localisation scope is quoted separately based on the videos and markets involved.
We review your existing footage, ads and performance data, then identify strong visuals and creative gaps. From there, we develop concepts and hooks that give the footage a new purpose.